When writing a speech beginning is always the hardest part. Most people give up before they even begin because they think they know nothing about how to write a speech. This text will show you some strategies to get your speech writing up and running. No matter how you prepare your presentation you always have to know two things:
- Why are you giving that speech?
- Which outcome do you want when giving it?
Your speech should be built upon you answers on these two questions. Always write down your goals and keep them in mind when writing your speech. This will help you a great deal to decide which topics to include in your manuscript. Get rid of everything that doesn’t serve your goals. It doesn’t matter what you want to achieve with your speech – fact is: you want to convince your audience: of an idea, your view on things, your skills etc. To achieve that you have to leave absolutely nothing to chance, especially not the structure of your thoughts. Start working on your speech methodically and professionally. Collect enough material, develop ideas and build it all together to a meaningful whole.
The easiest way to then structure your speech is to use a classic three part approach: Introduction, main part, end. If you start with this you already have some raw structure for the things you want to say. This standard structure can help your audience in understanding you better. Everybody knows this format not only from speeches but also from movies and novels and can relate to that.
When structuring your speech you also have to consider these three aspects:
- Collect different material: Different sources make your speech more interesting. Additionally you increase the chance for everyone in your audience to find something that they like.
- Think of your audience: Choose material that your audience can understand and is interested in. Don’t ask yourself what you know about your topic. Ask yourself what your audience should know.
- Always keep some backup material: You never know when you need additional examples, statistics or quotes. They can come in handy if someone doesn’t understand what you are talking about and asks a question.
Always remember: The more you help your audience and guide them through your presentation the better they will comprehend your arguments and solutions. And in the near future your problem won’t be how to write a speech but simply how to structure a speech.